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Google + Social Commerce: Evaluating Opportunities and Business Issues
  • Published : August , 2011
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  • Number of Pages : 19
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  • Published By : Mind Commerce

Report Overview
Google recently launched Google + with the main objective of the offering to introduce social networking to Google users by connecting them through a social web application. However, Google + has much more far reaching implications including taking on Facebook in their core areas. As the service matures, and Google integrates with other offerings, we see this offering becoming a bridge to enable social commerce.

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