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Mobile Marketing & Advertising 2012: Challenges and Opportunities
  • Published : October , 2011
  • |
  • Number of Pages : 60
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  • Published By : Mind Commerce



Report Overview
The mobile advertising landscape of 2011 is a blossoming field of opportunity with a rapidly expanding horizon. The accelerated global spending growth on mobile ad campaigns during the last five years is likely a function of three critical areas that we will examine more closely throughout this report: Mobile Devices, Mobile Technology Access, and Marketing Savvy. This research evaluates the leading mobile marketing and advertising solution providers and analyzes their products and services. The report provides forecasts and analysis from a global perspective of mobile advertising and marketing.


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