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Mobile Advertising Networks 2009 - 2013: Gross Media Spend and Revenue Analytics
  • Published : March , 2011
  • |
  • Number of Pages : 159
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  • Published By : Accustream Research



Report Overview

Mobile advertising networks delivered 340 billion filled and billed impressions across the globe in 2010, generating $794 million in media spend, and earning $254.3 million in net platform and media services-related revenue.

This sector research report analyzes total inventory by network, geography, billing models, pricing (CPC, CPM, CPA and eCPM) by ad format, fill rates, click-through rates and participation percentages.




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